Art Fair | ArtClvb
For ArtClvb’s Detroit Art Fair, I set out to create a fun and vibrant visual experience that reflected the energy of the artists and artwork on display. All the graphic materials—from bold posters and easy-to-follow signage to a lively website and social media graphics—brought a bright, engaging element to represent the event. With digital designs and other printed pieces, I ensured the fair's creative spirit was felt in each detail, helping visitors connect with the event from the first impression to the final goodbye.
Branding and Identity
Creative Direction
Typography and Layout
For the ArtClvb Detroit Art Fair, the website and social media design aimed to capture the event's dynamic energy and create a seamless digital experience for users. The website was built with a clear, engaging layout to showcase artist profiles, event schedules, and essential information, making it easy for visitors to explore the fair’s offerings. On social media, the approach was vibrant and interactive, with bold visuals and timely updates that kept audiences informed and excited in the lead-up to the event.
The wayfinding design for the ArtClvb Detroit Art Fair was created to ensure visitors had a smooth and enjoyable experience navigating the event. Strategically placed signage with clear arrows guided guests through the fairgrounds, while custom-designed maps highlighted must-see spots in the neighborhood—including nearby restaurants and cafes—to encourage exploration beyond the event. This thoughtful approach helped visitors feel welcomed and connected to both the art fair and the vibrant surrounding community.